The Secrets of Launching a Profitable Online Business | Online Business

“I’d love to work from home, but I just don’t think I’m cut out for it.” Maybe you’ve been told that, or perhaps you’ve had those thoughts yourself. Well, have faith in yourself. YOU CAN make a success of working online from home.Can it be challenging? Yes. But YOU CAN DO IT! In order to put you on the fast track to success, we’re going to explore the secrets of launching a profitable online business. That way you’ve got a good idea of how to proceed.Here’s an overview of the secrets:

Research your market, explore different niches and make a choice

Figure out how to advertise in your niche

Locate products within your niche to promote

Launch a campaign and scale up promotions that work
There’s an overview of the secrets. In a moment we’ll take time to explore each one.But First: Product Creation verses being an AffiliateMany who launch an online venture believe they need to create their own product. They feel that they need to create something completely new and unique. While that’s great if you’re able to do so, it’s not necessary. You can make a decent income online by simply being an affiliate.Be aware that if you’re thinking you need to create something totally new and unique, it’s the hardest way to make money online. It’s better in the beginning to focus on a few good affiliate products, rather than moving into creating your own product.Then, as you become more seasoned, you should look into creating your own unique product. But until then, why not look into becoming an affiliate in a market you enjoy, and with an affiliate product that you love.Okay, now let’s explore the secrets of launching a profitable online business.Research Your Market, Explore Different Niches and Make a Choice This requires research. In this early stage you can go to Google or a search engine of your choice and type in something related to your chosen market. If you don’t see online ads, and especially paid advertising, stay away from that market.You’re looking for a profitable niche within that market. For example, you may want to get into the weight loss market. That’s a broad market. So you’d do well to find a profitable niche within that market. You can search things like “weight loss for women” or “weight loss for women over 40″ or anything related.You can do much the same by going to Amazon and doing similar searches. See how many books and products there are for that niche. If you find a lot of books and products, then you’ve found a promising niche.If you find a lot of books and products it’s great because:

Money is already flowing in that niche

You’ll be able to make money in that niche

You may be able to do joint ventures
Now there’s a whole lot more to nailing down a profitable niche then simply doing a few searches. To do it right you’ll want to use a good keyword tool. Then, you’ll want to explore the demand in that particular niche.But this is the point: At this stage you’re exploring possibilities. You’re researching niches within the market of your choice. When you find a niche that looks promising, it’s time to move on to the next step.Figure out How to Advertise in Your NicheAt this point you’ve found a niche within your market. Now it’s time to figure out how to advertise in your niche. You can do this online and offline.When you find some online ads, study them for a while. See which ones are working and have a solid business reach. Explore the matter more by clicking on the ads. See what site you land on and what it says. This will tell you much about how you need to present your offer.You can also take this tactic offline. Go to a magazine stand and look at issues related to your niche. In those magazines you’ll find paid product ads. Check out the ads and see what you can learn. Then, check out the same magazines month after month. Do you see ads that have been running for several months at a time?Ads that have been running for several months are usually there because they’re working. Study those ads and adapt them to your own online ads. Model their strategies and you too will be running effective ads.Just a note: This process of studying ads online and in magazines is something that will extend over several months. You’ll likely launch your business before that, but as you keep an eye on these ads, you can refine your own advertising, thus making your business more profitable.Locate Products within Your Niche to PromoteDuring your exploration of advertising, you’ll see some affiliate products that are being offered. You’ll find that some have been out there for quite a while. If that’s the case, you might consider taking a closer look at those particular products.You can do that by going to the sales page and reading the testimonials. Check out the owner and see what people are saying about the product. If it’s legit and looks like a good product choice, you may choose to be an affiliate. But make absolutely sure that you dig into the background before moving ahead as an affiliate.You can also find affiliate products to promote by visiting ClickBank. It’s a marketplace for many different digital products. Look at products in your niche and do research. Once you locate a good product, become an affiliate and promote it.You can do much the same on Amazon, CJ Affiliate, and JV Zoo. Research the marketplace, find a good product and promote it.You’ll find that in the initial stages of your online venture it’s best to promote good affiliate products. Eventually, you may want to create your own unique product, but it’s best to start with affiliate products. It’s fast, simple, and easy compared to creating your own product.Launch a Campaign and Scale up Promotions That WorkNow that you’ve researched your market, chosen a niche, and located a product to promote, it’s time to launch a campaign. You need to get traffic to your offer and there are various ways to do it. Much depends on your budget.If you have little or no money, you can use free traffic methods:

Promote on your blog

Do guest blog posts

Give away free reports

Use social media

Article marketing

Video marketing

If you can budget some cash each month set up a paid traffic campaign:

Blog or Ezine ads

Solo ads

Facebook ads

Pay Per Click (PPC)

Cost Per Action (CPA)


Once you’ve decided on a few traffic methods start promoting your offer. Track your results and see how things are going. Make adjustments where necessary. When you find a traffic method that works stay with it.Now it’s time to scale up your activity. This is a fancy way of saying do more of what’s working on a massive scale. However, continue to track your results, because you’ll still need to make adjustments in your campaign.YOU CAN DO IT!As you can see there’s nothing too complicated to carry out. You research your market, find the niche of your choice, locate a good affiliate product, and launch a campaign.When you run one successful campaign, you’ll be able to set up several more thereafter. The more you run, the more you can make. Follow the guidelines here and repeat often. You’ll enjoy online success. Yes, YOU CAN DO IT!

Preparing For Your Summer Vacation – 7 Tips For Packing Essentials

Excited about your vacation destination, but in a turmoil of what to pack? We all know that feeling and if you are like me, it is usually at the last minute. There are so many things to consider these days as there are more and more rules for airline travel, in particular. Here are seven (7) tips to think about to help you decide what to take.1. Climate has to be taken into consideration. Whether you are holidaying at the beach or in a ski resort, a bathing suit is a must as no matter the destination there is always access to a pool, spa or sauna.2. Shorts, t-shirts and tank tops are common attire around cruise ships, beaches, amusement parks and cruise ships during the day, but do not forget to pack something for evening. Often bars, restaurants and casinos have strict rules regarding attire to be permitted to enter, especially footwear. If you are on a cruise and plan to dine in the dining room at night, you will need to have evening dress.3. Raincoats, parkas or umbrellas are a great addition to your vacation clothing list. Most amusement parks are on huge acreage with a lot of walking between the different rides and shows. On a cruise you will want to leave the ship for sight-seeing at the various stopovers therefore a light parka or fold-up umbrella is ideal to carry with you. An umbrella or jacket with hood is a must when camping, especially when you have to use the kitchen, bathroom and washing facilities which can be some distance from your campsite.4. Sunscreen is a must as a bad dose of sunburn can ruin your holiday and essential y on a beach or cruise ship vacation and when you are walking around an amusement park. Read the labels and make sure the SPF rating is high enough for your skin tone and do not use last year’s bottle. Sunscreen has, or should, have an expiry date on it as they do not last. Do not be fooled by a cloudy day – slap it on and you will not be sorry.5. When on a cruise check what stops are planned along the way. A passport is required on international waters and when traveling to a foreign country. If you are traveling overseas, check whether your passport is accepted without a visa at your destinations. It would be a big disappointment to get turned down at the border!6. Camping requires a lot of preparation, but once you have outlayed the expense for a camping holiday, you can have plenty more. Camping is one of the most down-to-earth, rewarding family experiences you can have. Before you leave, it is a good idea to erect your tent in the backyard to make sure all the pieces are accounted for. Many campgrounds are in secluded areas, so a good stock of supplies is essential.7. A good pair of sports shoes is a must. Whatever the holiday, you never know when you will be invited to play tennis, hike up to the top of a hill to enjoy the view, or do a 24 hour tour of a city.If you forget to bring along certain supplies or essentials you can purchase them. However, the downside to purchasing items at your destination is price. Many popular vacation destinations have inflated prices.Take your time with preparation and if you are restricted with the amount of luggage you can take, here is a tip to make more room – roll your clothes up instead of lying flat. You will be surprised at how much more you can fit into your bag.

Online Games – Can We Make Money Playing Them?

When we refer to online games we are normally referring to video type games that we play on a computer via the internet. Some video games are played over the internet using mobile phones and video consoles, but generally speaking online games means computer games that need an internet connection to be played. Simple text-based multiplayer games were the first of these types of games as internet connections were slow and expensive when these games were first introduced in the 1980s. Gradually these games became popular in the 1990s, with today’s online games featuring virtual communities, realistic graphics and multiplayer games where people can even play one to one or in knock out tournaments for cash prizes. We all know that the internet is the fastest growing market place in the history of the world but did you know that there is an online games sector that is growing 4 times faster than the internet overall! Yes! and it’s the “Online Skill Games” market.There are many styles of Online GamesSome of the different types of online games that exist:1. Real time strategy games: This type of game is all about strategy where, for your army to fight successfully against the other internet players you need to develop a game plan by building lots of resources2. First person shooter: Here the players compete with each other one to one. In most first-person type games, the online game allows the death match or arena style of play. In this style of game play the view you see is the one seen from your character’s eyes.3. Massively Multiplayer Online Role Playing Games (MMORPG): In this type of game each person has to keep trying to reach the next highest level until he has reached the top one written for that game and these online games can have, simultaneously, thousands of players from every part of the globe, playing in a giant virtual world interacting against or with each other. Gamers can keep playing these types of games for months or even years!4. Browser type games: These are pastime games that are quick, simple and small that are played in your browser. The popular Java and Shockwave technologies are used to develop these games.5. Online skill games: An online skill based game is a web game played in tournament format or one to one. Each player pays a cash entry fee to play with a cash or merchandise prize going to the winner or winners. The outcome of each competition is based on the player’s ability and performance not luck.How Do Online Game Companies Make MoneyAll games today, are playable online. How do we make money? This is the question that companies making the online games have to ask themselves. The majority of companies make single-player games that are played at home and in this the player has to beat the artificial intelligence of the enemy. Today these games normally include an online multiplayer version which can be played against or with other Internet players. By selling their game DVD/CDs is how these companies earn their profit e.g. Warcraft 3 and Counter Strike. Advertising and promotions is how browser game companies make their money. MMORPG companies generally charge their players a monthly fee and continue to add content by programming new scenarios etc in their games e.g. Everquest 2 and World of Warcraft. Some don’t, but survive because their DVD/CD sales are high e.g. Guild Wars.What is the future of online games?Soon there will be a new entry into the online skill games market. According to their Free Online Games Market Report they will be the first company with their new online skill games platform, to launch a business that encapsulates three of the newest phenomena on the internet today. Online Games Entertainment, Social Networking using web 2.0 and a new way of marketing which has been described as Social Marketing 2.0. One of the core differences with this new platform over the conventional models is that we the players can if we want share in the profits while we play our games. With the market today (2007) worth approximately $5.2 billion USD and predicted to rise in the next 3 years to over $13 billion USD that’s $412 per second and with social networking sites already reaching 45% of web users and the 4 major Instant Messengers having more than 400 million users between them this potentially could be a whole lot of money.